There’s a new social network on the block.
The brainchild of Chris Hughes, one of the founders of that social network you may have heard of, Facebook, Hughes says he wants Jumo to “do for charities what Yelp did for restaurants, to help people find and evaluate them.”
It launched November 30. To use Jumo, you sign in using your Facebook ID. You can browse through broad categories, and choose which ones you want to follow: arts and culture, education, technology, and social issues.Twitter, YouTube and Facebook all integrate seamlessly, both posting to Jumo and posting from Jumo to other social networks.
If you are an American not-for-profit, you can create a page for your organization and begin to interact with other users. Once you have a page, people can make donations to you.
According to a NY Times article, however,
Jumo would not be primarily about soliciting donations. Instead, he said, the site would first try to deepen ties between its users and their favorite causes.
“The more connected that individual is to an issue they care about, the higher probability there is they will stay involved over a longer period of time,” Mr. Hughes said.