CLASSES,WORKSHOPS & PUBLIC SPEAKING APPEARANCES
Monday mornings, Jan 9-Apr 3, 2016
Tuesday evenings, Jan 10-Mar 28, 2016
Facebook. Twitter. Blogs. YouTube. Flickr. Everyone is buzzing about how these free social networking sites can be powerful marketing tools for your small business. But where do you start? What’s the right approach for you? In this course you will delve into the major Internet-based social media, the technology, interface and etiquette. The focus will be on learning to use social media as a marketing tool to establish and maintain your small business’ online presence. At the end of the course you will have designed a social media marketing campaign, presented it and have it ready to implement for your small business.
Monday nights, Jan 16-Feb 28
In this course you will explore the WordPress blogging platform from a writer and blogger’s perspective. Upon completion of the course you will have created a live, functioning, and customized WordPress blog on a niche topic of your choice. You will focus on developing your blog’s strategy with tactics such as, search engine optimization (SEO), marketing and monetization, voice, and branding.
May 3-4, 2017
Presenting “Influencer Marketing for Businesses,” at Canada’s largest social media conference.