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Facebook Algorithm Tweak & New Pages Update

July 11, 2016

Facebook Algorithm Tweak If you have a Facebook page, you may have noticed that your reach and engagement stats have been down these last couple of weeks. That’s because Facebook recently tweaked their algorithm, and for businesses, the news is […]

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Posted by Rebecca ColemanPosted in Facebook
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“Link In First Comment”–Does It Increase Views?

September 30, 2013

Further to my post from last week, another big trend I’m noticing these days on Facebook is that folks are not posting their link the main status update. Instead, what they’re doing is posting the link in the first comment […]

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Posted by Rebecca ColemanPosted in Facebook
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What Rules On Facebook: Text or Image Updates?

September 23, 2013

Up until quite recently, marketing best practices on Facebook said that if you want your posts to be seen, you need to be posting images. First, a quick backstory, and I mean quick, because I’ve written about this extensively in […]

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Posted by Rebecca ColemanPosted in Facebook
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Investing in FB Promoted Posts: A Case Study

January 15, 2013

A couple months back, Facebook did some re-jigging. This is nothing new. Facebook, is, in fact, pretty much re-jigging all the time. This time, however, got a lot of people up in arms. Facebook has an algorithm that determines what you […]

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Posted by Rebecca ColemanPosted in Facebook
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Facebook’s Edgerank: Fearmongering?

November 22, 2012

With all the hulaballoo that’s been going on these days about Facebook’s Edgerank change as of September 20, I got curious. Had Edgerank really affected my page? Were my fans seeing less of my posts? Wouldn’t it be cool if […]

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Posted by Rebecca ColemanPosted in Facebook
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Facebook’s EdgeRank Demystified (Infographic)

September 6, 2012

So, you know when you post to your Facebook Page? What happens when you hit the “Post” button is a bit of mystery to everyone. You would think that your post will show up in the main Facebook stream of […]

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Posted by Rebecca ColemanPosted in Facebook
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