If you’re new here, you may want to subscribe to my RSS feed. Thanks for visiting!This weekend, Friday and Saturday, I’ll be attending is the 7th annual Northern Voice, a personal blogging and social media conference held every year here […]
Back in the day, when I first joined Facebook, and started to explore its usefulness in helping to get the word out about my client’s work, I started a lot of groups. The Page function wasn’t something that we really […]
Last week, I got sent this infographic. The timing seemed perfect, in light of how interested I had been in the recent spate of articles about using Social Media in the classroom. Have a look, and then let me know […]
Whenever I do a workshop, I usually start by saying “I know that usually in a situation like this, the workshop leader asks you to turn off your cel phones. But I want to encourage to you leave them on […]
Hockey games. The Oscars. Obama’s Inauguration. The Grammys. The Olympics. The Royal Wedding. These are all examples of events that are being “live-Tweeted” as they are going on by thousands of people all over the world as they watch them […]
I‘m a big believer and fan of Niche Marketing. What that means is, you focus your business’s marketing on a specific demographic or sector of the population. The more specific you can get with your niche, the higher the chance […]
A few weeks back, I heard this story on The Current on CBC radio, and it affected me deeply. It was an interview with Pam Murchison, a woman from Truro, who lost her 15-year-old daughter just a few months back. […]
I‘ve been flirting with the idea of buying Facebook PPC ads for a while now. I have two main presences on Facebook: my own personal profile, which now stands at 876 friends (partly because I’ve been active on Facebook since […]
Two months ago, I wrote a post on Fundchange, a new Canadian Crowdsourcing application.Well, the other day I got an email from Paul Dombowsky with an update, and I’d like to share it with you. Today Ideavibes, the crowdsourcing and […]
I‘ve been asked to do a series of guest blog posts for Canada Arts Connect on the election, and specifically, how it pertains to and affects artists. After repurposing the post I wrote a couple of weeks back for my […]