3 Tips to Find the Best Keywords for Your Blog Posts Using Google Keyword Tool

October 15, 2010

This week’s last post on Google and SEO is a second guest-post by Alex Papa. His follow-up to Monday’s post outlines how to find your best keywords for Search Engine Optimization.

Search Engine Optimization (SEO) can be frustrating, particularly for bloggers who are only interested in providing great content to readers. The internet is filled with systems, tools and the supposed ‘secrets’, all promising to help move your site to the top of search results. Distinguishing between proper and nonsense advice is complicated for the beginner and intermediate webmaster equally.

Fundamental Keys to Expand Your Readership

October 11, 2010

This week is all about SEO and Keywords. First up, a guest post from Alex Papa on how to get eyeballs to your blog or website. Enter the ‘Blogosphere’: a world where corporate minds and marketers of all kinds congregate […]

Arts Organization Website Essentials: The Main Three Questions

September 27, 2010

A guest post by Brian Seitel. Recently Rebecca Coleman posted on her blog a link to an article describing the most essential elements of a website for an artist. Individual artists often have different goals than arts organizations, and as […]

5 Ways to Use Google Analytics to Measure your Marketing Effectiveness: Guest Post by Michelle Strassburg

February 24, 2010

As a business owner, one of your main goals is to generate sales through marketing, and another is to measure and keep those marketing costs down. Using the free web-based software Google Analytics it’s possible to keep tabs on your […]

How to Measure Effectiveness of Your Marketing Campaigns (Guest Post by Gagandeep Singh)

December 7, 2009

Measuring the effectiveness of marketing campaigns is imperative to determine how successful it is. But still, most business owners don’t track their marketing campaign results and keep on spending their money, without knowing whether the campaign is effective or not. […]

When your artist and your marketing department are at odds (guest post by Alfred DePew)

November 23, 2009

I’m a writer, a writer of fiction. Fiction contains dialogue. People talk to each other in stories. We all know that. What took me some time to realize is that the conversations going on in my head about my own […]

Guest post: Matthew DiMera responds to “Is bigger, better?”

September 2, 2009

Yesterday, I wrote a guest post for Musicals in Vancouver entitled Some Shows are Better, Bigger. Today, Musicals in Vancouver writer, Matthew DiMera, returns the favor, and responds. I’m a true-blue theatre-goer and there’s a special place in my heart […]

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