I‘ve written about crowdfunding quite a bit in the past, so I was pretty excited to see the announcement this week from Kickstarter that they are finally going to make their crowdsourcing engine available to Canada as of September 9. […]
This is a brand-new TED talk, and I wanted to share it with you. Just watch this. I cried buckets. It’s beautiful. It’s about art and social media and crowdfunding and a whole bunch of other things I love. In […]
Quick!! What company is this? And this?? Uh-huh. I’ve written more than a few posts about branding: Does Your Book Match its Cover, “I Need a Starbucks,” Lessons in Branding, and Marketing vs. Publicity. Let me be clear: […]
Crowdsourcing is not a new concept. According to Wikipedia, Crowd Sourcing is the act of outsourcing tasks, traditionally performed by an employee or contractor, to a large group of people or community (a crowd), through an open call. The term […]