Coming up with content all the time is hard. If you are on a schedule that looks anything like mine, you’re posting:
- minimum once daily to Facebook
- minimum 5 tweets
- 1 Instagram
- 5 pins
- 3x weekly: G+
- 3x weekly: LinkedIn
One way of managing all that content is to re-purpose content across channels. For example, I will take interesting tweets and share those links on my FB page, as well, with a slightly different introduction or write-up.
The real challenge lies with the networks that you have to update daily, like Facebook and Twitter. One idea that I’ve been seeing a lot lately, and could really help you out, is to create a daily themed sharing schedule.
This doesn’t have to be something that you share formally with your fans, but something you use internally to guide your posts, and give you some structure.
Your Daily Themed Social Media Post schedule might look like this:
- Monday: Motivational Monday (share a motivational quote) or Monday Matters (review what happened over the weekend, or make a post about what happening during the coming week)
- Tuesday: Tips Tuesday (share a tip based on your business or area of expertise) or Tasty Tuesday (share a recipe)
- Wednesday: Wellness Wednesday (share a wellness tip) or Workout Wednesday (share a short workout), Wordless Wednesday (just a picture: a picture that says a thousand words)
- Thursday: Throwback Thursday or TBT (share an old photo), or Three Things Thursday (three things you have really loved this week)
- Friday: Facebook Friday (give your fans the opportunity to share their own Facebook pages on your page), Flashback Friday (like TBT), Fun Friday (silly meme, jokes, humour), Family Friday (meet a member of your “family” or team–do a profile on them), #FF or #FollowFriday on Twitter
- Saturday and Sunday: wrap-up posts from the week or prepping for the week ahead.
Here are some other ideas:
Do you have any themed daily posting ideas to add that have worked for you? Let me know in the comments below.
Nice infograph for daily schedule. I mostly used Mass Planner to manage my social media accounts. May I know what software you are using?
I use Hootsuite and excel!
Thanks for posting your schedule and ideas for creating a daily schedule. It is super helpful for me to have an idea about how someone else handles all the types of social media. The options are overwhelming when you are trying to get started!
This was really helpful. I’ve noticed bloggers doing the daily theme thing, photos, jokes or links, for example. But I’ve never thought about creating a schedule for myself across several social media sites to help organize and simplify my time. I think I can work with this. Now I just need to learn how to follow a weekly schedule! Thanks.
Yeah, it sounds a bit counter-intuitive at first, but it actually saves you quite a lot of time!
[…] The graphic itself was designed by GroSocial and is one of several ideas for social media inspiration shared by marketing blogger Rebecca Coleman. […]
Hi Bex!
I love your article!
Great article. I also use Welcome Wednesday, Thankful Thursday, Friday Funday.
Nice ones!
[…] what you do and why you are passionate about it! Here is a simple list of daily posting ideas from Social Media Marketing Blogger Rebecca Coleman! Take Great […]
I just did a month of Memory Monday, Add Two Tuesday, Would you rather Wednesday, Throwback Thursday, Faithful Friday and Share it Saturday in my book launch VIP group. The engagement was great. I was looking for new ideas for this next month and came across this post. This was helpful. I’ll be tweaking it and adding some quotes from the book to share moving into launch month. Thanks for the tips!
Happy to hear!! 😀
Hello! I am very intrigued by your titles listed here and wandered if you might explain to me what they mean/how they worked?
I’m unsure what you mean by “titles?”
I am just learning how to use Social Media for promoting my blog. Thank you for posts ideas!
You’re welcome!
Hello Rebecca,
This is an awesome strategy.
Monday motivation and Thursday throwback are the two most popular.
I’m glad these social media post ideas are working for you.
Keep it up.
– Emmanuel