How do you thank your clients?

As the year winds down, I am finding myself embroiled in Excel spreadsheets of names and addresses. It’s that time of the year–to say thanks to your clients.dsc00071

I struggled a lot with what my Christmas/end of the year communique was going to look like this year. Last year, when I was just launching my business, I wanted to send something out that could also work as a marketing touchpoint. Not a sales pitch, just a reminder of my existence.

This year is different. I feel like I have had a pretty successful first year in business, and I feel equally proud of my work, and grateful to those who gave me business this year. So, it’s time to say thanks…

There’s a variety of different ways to go about this, but I’d encourage you to take a more old-fashioned approach. E-cards are all the rage, and anyone who knows me knows that I would rather send an email than do anything else, but even I am sending snail-mail cards this year. Each card will have a hand-written, individualized comment for the ‘personal touch.’ I am planning on sending one to anyone with whom I did business this year.

There will also be a little something in each card. For me, it was important to send more than ‘just a card’, but my level of success is not so wild yet, that I am able to afford those branded flash drives I have been drooling over (and now I have a logo to go on them!). I considered branded Post-it Notes, but they only came in quantities of 500, which means I’d be giving away Post-It Notes to people on the bus for the forseeable future, so I nixed that one.

There are a vast array of cool products that you can get with your logo on. Check out Imago Marketing. It’s like  a candy shop.

As for me… well, you’ll just have to wait to get your card in the mail…

If you enjoyed this post, make sure you subscribe to my RSS feed. You can also Subscribe via email.
(Visited 25 times, 1 visits today)
Rebecca Coleman

Social Media Marketing Strategist, Blogger, Author, Teacher, Trainer. Passionate foodie, mom to Michael, fueled by Americanos. I love my bike. Soon-to-be cookbook author. Localvore with a wanderlust.

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.