I‘m usually a little leery about sharing these types of infographics. I mean, they are a kind of one-size-fits-all thing, and when it comes to social media, one size definitely does NOT fit all.
For example, if you have clients in other countries, like Europe, it could really pay for you to post to FB at 4 am, when they are starting their day.
Before you take anything at face value, you should mine your own data and Insights and analytics and see what’s the best day of the week and the best time of day for you to post.
However, this infographic could be a handy tool to guide your experiment. Try posting during the times that they say are the best, and then track it. Do you, in fact, get more likes or more views or more engagement during those times? If so, keep doing it!
I’ve posted these kinds of infographics before, but it’s been a while, and I felt like it was time to post one for the new year. I think this one is quite well done, and well researched, so give it whirl!
Here are best times to post to social media: