Blogging to Drive Business
I first met Rebecca Bolwitt in November of 2008. We sat on a panel at the GVPTA’s Making a Scene Conference with Simon called Marketing Using Web 2.0. I guess one of the things that really struck me about her […]
Mobile Tagging: Posters?
In March, I got this cool package in the mail. It was called Stickybits, and here’s what was in it:
Arts Organization Website Essentials: The Main Three Questions
A guest post by Brian Seitel. Recently Rebecca Coleman posted on her blog a link to an article describing the most essential elements of a website for an artist. Individual artists often have different goals than arts organizations, and as […]
Creating Young Ambassadors
The topic of creating an audience for the future is one of keen interest to me. And is to a lot of folks who know that they will eventually rely upon the youth of today to fill our theatres tomorrow. […]
Can SMS Save Our Souls?
While in Australia, I had a few conversations with folks there about how they are using SMS messaging to get bums in seats. One gal I met at one of my workshops said “If I get a text message from […]
Getting the Kids In
Here’s what we know: children who are exposed to the arts from an early age, will, statistically speaking, probably grow up to be life-long consumers of art. So, if you take your kids to see The Nutcracker every year at […]
A Website Checklist
You know you need a website, right? But not just any website. You need something that is designed with usability in mind (meaning, people who aren’t super technically adept can find their way around with a minimum of effort), is […]
Are Facebook Invites Dead?
Okay, so I consider myself to be a social media enthusiast. I love it, I love talking about it, and learning new things. So it hurts me to say this, but I am afraid that the Facebook invitation may be […]
The Rule of Brian
So, I just got back from doing a series of workshops in Australia. Sorry, you’ll be really sick of me talking about this soon, but I am processing through all that I learned, and I want to share it with […]
Who’s your audience?
Picture, if you will, a meeting. The meeting is between me and you. We are meeting to discuss publicity and marketing options for your upcoming play/performance/concert/art exhibition/CD launch. I say to you: “So, who’s your audience?” And you say….. Oh, […]