Becoming a better blogger
Things have been a bit nutty in my life, lately. I like to get up on the weekends, Saturday or Sunday morning, and bang out 2-3 blog posts for the week over my morning coffee. It’s a method that’s worked […]
Fewer clicks=more sales
Let’s face it, we’re busy. Even more busy than ever, it seems, these days. Just when I think I can’t get any busier, I surprise myself. What that means, is, if I am able to do something quickly and efficiently, […]
Mooooom! I’m bored.
I few months back, I discovered this new event listing website. As a publicist, I am always looking for new places to flog my client’s shows, so I was pretty excited about this. Then, at a trade show I was […]
Social Media with Purpose
I was shooting some video the other day for one of my clients, and they remarked on my camera, and that they were intending on getting one. I, of course, was excited, and launched into a monologue about which camera […]
Emotional Branding
On May 26, I was invited to attend Convergence 2010 Digital Marketing Trends and Tips–-an annual conference put on by Cossette Communications, as part of Vancouver International Digital Week. I was most affected by Marc Gobe’s keynote address, and wanted […]
Offline Techniques to Grow Your Online Presence
Last week, I wrote a post, inspired by a question from Kristi Fuoco: I was just wondering if you’d ever thought of writing a blog post about promoting social media through print and other methods. Do you think it’s effective, […]
What’s your Facebook Page Worth?
Yeah, yeah, social media this, social media that. Easy for you to say, right? But does it sell tickets/paintings/CDs? I still can’t prove the direct correlation all the time. No one can. But I wanted to share with you a […]
Social Media Marketing Offline
I talk a lot about social media marketing: tips, how-tos, etc. But a new and increasingly interesting field of social media marketing is taking place off line, in the real world. So, I’ve been doing some research on the topic, […]
Answers to Sound Problems with the Flip Cam
I love my Flip Cam. It’s no secret. I should have a t-shirt or a tattoo that says “I heart Flip Cam.” But my main beef with the camera is, and always has been, the sound. When I do one-on-one […]
Building a Mystery
I’m writing this post on Sunday morning. This past weekend, I attended Northern Voice, a blogging and social media conference out at UBC. There is much to process from the experience, so there will no doubt be posts to come, […]