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30/2010

December 15, 2010

How three NYC actors are taking control of their careers Back in November, I got an email from a gal in NYC named Kelly Strandemo. Kelly and her friends Thomas Demarcus and Joe Beuerlein had created a webseries called 30/2010, […]

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Posted by Rebecca ColemanPosted in Business of Arts, interview, Social Media
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UnMarketing

December 3, 2010

There are a million “I make money online!” sites out there. They’re everywhere: How I made a bazillion dollars from blogging, and you can, too! It reminds me of that scene in A Charlie Brown Christmas (my son’s favorite): I  […]

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Posted by Rebecca ColemanPosted in Arts Marketing, Book Review, Business of Arts, Social Media
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IPhone Apps for Theatre Types

December 1, 2010

I have an IPhone! And let me tell you, it’s a revelation. For the past two years, I have been using a Blackberry, for various reasons that expired as time went on. I get why workaholics like Blackberries. You can’t […]

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Posted by Rebecca ColemanPosted in Arts Marketing, Business of Arts, Social Media
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Social Bookmarking… explained elegantly

November 29, 2010

Today’s post is a guest post by Stephanie Michelle Scott, who is a Consultant at Wildfire Effect Consulting. Think back to the Old Stately Manors in our favorite old movies.  Kitchens had pantries and living rooms were divided into parlours […]

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Posted by Rebecca ColemanPosted in Arts Marketing, Business of Arts, Social Media
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Social Media Marketing at The Vancouver Opera

November 24, 2010

Today, I interview Ling Chan, Social Media Manager at The Vancouver Opera. I have long been a fan of the VO’s forward-thinking and cutting-edge social media marketing techniques (which resulted in a Georgia Straight Best of Vancouver pick for Best […]

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Posted by Rebecca ColemanPosted in Arts Marketing, Blogging, Business of Arts, Facebook, interview, Marketing Ideas, Social Media, Twitter, YouTube
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Friday Link Love

November 19, 2010

The blogosphere has been especially generous to me this week, so I thought I’d share some of it with you. ‎”In the theatre, the key audience demographic is women in their 40s to 60s. As a result, it’s helpful to […]

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Posted by Rebecca ColemanPosted in Arts Marketing, Business of Arts, Facebook, Marketing Ideas, Social Media
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Creating a YouTube Video to Highlight Your Work (no videocamera required)

November 12, 2010

Today, a two-part lesson in how to create a YouTube Video of your work using digital photographs. This is a mini-course: it’s about 17 minutes all together. While creating your YouTube video, you can watch it and stop it in […]

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Posted by Rebecca ColemanPosted in Arts Marketing, Social Media, YouTube
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New Website, New Courses!

November 5, 2010

Well, things are sure exciting around here at the World Headquarters of Rebecca Coleman, Marketing and Media Relations. Not only did we get a cappuccino machine, but there is lots of other cool stuff brewing. You’ve seen the website. It’s […]

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Posted by Rebecca ColemanPosted in E-book, Social Media, Workshops
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The Biggest Mistake People Are Making With Social Media Marketing

November 3, 2010

Today’s post is a vlog!

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Posted by Rebecca ColemanPosted in Arts Marketing, Social Media
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Why I’m Ditching my Facebook Page

October 27, 2010

Close to a year ago, I started a Facebook Page for my Art of the Business blog. I did this for several reasons: My own personal Facebook account, facebook.com/rebeccacoleman is, well, personal. It has lots of photos of my son, […]

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Posted by Rebecca ColemanPosted in Arts Marketing, Facebook, Social Media
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