This week, I did an interview with Jason Drohn, who is an online small business coach. We met through Twitter, and he is an avid blogger. He does a series of teleclasses, and my interview with him is  one of them.

Our conversation includes the topics:

• How organizations who rely on promoting their through the newspaper should be marketing in new media.
• The secret of promoting video through social media
• How and why you should be engaging customers through all sorts of mediums – audio, video, text
• How to sell 1-to-1 through social media
• How to create ambassadors for your business
• How your blog should integrate with your social media stream
• The strategy behind developing a plan for social networking
• What you shouldn’t do to promote your business with social media
• What the true cost of social networking is
• What you need to be careful about concerning brand management
• The truth on what Twitter marketing is actually about
• How to find clients and business through Twitter
• How to cross promote everything – Facebook, Twitter, LinkedIn, Youtube, etc.

And more!

Click here to listen to the MP3.