If you’re new here, you may want to subscribe to my RSS feed. Thanks for visiting!Let’s talk niche markets and strategy. Let’s say you need to drive a screw into a wall to hang a picture on. Could you use […]
I don’t often talk about internet politics. I do sometimes talk about the politics of food on my other blog, and this post is the equivalent to one of those. You see, every once in a while, something comes through […]
Well, we’ve all been there. It’s a normal day, heading for the evening, and all of a sudden you realize you have yet to post to Instagram! Or your Facebook page. And you have zero ideas. Nothing. Nada. Inspiration is […]
A couple of weeks ago, I wrote about a transition I’m currently going through. You’ll see more about this in the coming weeks as it unfolds, but on Friday last week I had a coaching session with Vicki McLeod about […]
Social Media. It dominates our lives in so many ways; it’s changing us, and we, in turn, are changing it. When it comes to using social media for marketing, lots of people are doing it, but some strategies are more […]
I will admit to being pretty distracted over the last few months. My head has been fully immersed in writing my cookbook, and I haven’t always been great at planning out my social content (like Instagram) over this time. I […]
I’ve been doing content markteing online since 2007. That’s just a fancy way of saying I’ve been writing this blog since then. Content Marketing, or “pull” marketing, is just about creating useful or valuable content that is then going to […]
Instagram Stories launched on August 2. It’s funny, because I had to look that up, and it feels like it’s been around a lot longer than that… I feel like I’ve been using it forever. But nope, turns out that […]
I’m a juggler. Not really. That title goes to my friend Matt Henry (seriously, check him out), but I am a metaphorical juggler. I don’t like to get bored, so I usually have quite a few things going on at […]
Well, Twitter announced it back in May, but it’s finally rolling out. Poor Twitter. It’s been a rough couple of years. Beleaguered by Instagram, newer media like Snapchat, and the giant that is Facebook, Twitter is beginning to feel more […]