On May 26, I was invited to attend Convergence 2010 Digital Marketing Trends and Tips–-an annual conference put on by Cossette Communications, as part of Vancouver International Digital Week. I was most affected by Marc Gobe’s keynote address, and wanted […]
I talk a lot about social media marketing: tips, how-tos, etc. But a new and increasingly interesting field of social media marketing is taking place off line, in the real world. So, I’ve been doing some research on the topic, […]
I love my Flip Cam. It’s no secret. I should have a t-shirt or a tattoo that says “I heart Flip Cam.” But my main beef with the camera is, and always has been, the sound. When I do one-on-one […]
Simon and I did a workshop last week at the Alliance, and Amy, who attended, asked me how to post a calendar of events on her WordPress-hosted blog. Amy, (and the rest of you!) here you go: 1. Go to […]
I’ll bet you didn’t know that Vancouver has its very own blogging conference? Okay, well, maybe you did, but I only found out about Northern Voice in the last couple of years. Here’s the official blurb: Northern Voice is a […]
Yes, yes, I know. How long have I been telling all of you that you should have an E-Newsletter for your business? Well, I’ve decided to take my own medicine, and start one. I’m going to send one newsletter per […]
Ever since I wrote the post last week about the Belfry Theatre’s website, I’ve been getting lots of questions from folks about building their website in WordPress. Creating a website in WordPress is a great idea, for a couple of […]
Within the last year, I noticed that The Belfry Theatre (http://www.belfry.bc.ca) in Victoria had redone their website. I like it so much that I often use it as an example to show people of how a website should be done. […]
A long, long time ago, when I first started my blog, I wrote a post on E-Newsletters. it was a post talking about the basics of e-newsletters: what they do, and what options there are out there. It remains one […]
As a business owner, one of your main goals is to generate sales through marketing, and another is to measure and keep those marketing costs down. Using the free web-based software Google Analytics it’s possible to keep tabs on your […]